Marketing management (Record no. 134613)

000 -LEADER
fixed length control field 00353nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210212s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-7808-654-9
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 Kot.P4
Edition number 11th
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip & Keller, Kevin Law
245 #0 - TITLE STATEMENT
Title Marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2004
Name of publisher, distributor, etc. Pearson Education
Place of publication, distribution, etc. India
300 ## - PHYSICAL DESCRIPTION
Extent 672p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Student Unit
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type
          SOL North Library SOL North Library PG 12/04/2010   SU272733 13/02/2021 12/04/2010 Student Unit